The turntablism industry is in for a rude awakening - and Ontario artist DJ GEE, is promising to be the one to do it.
The Canadian DJ is on a mission to wake the music industry from the “nightmare” it’s currently in, with his upcoming sixth studio album, ‘The Industry Nightmare’, releasing later this year on YGRECORDS and DJGEETV. The new record, a follow up to his 2018’s ‘The Comeback’, is a collaboration with rapper Tree Dogg MR ATM, and also features other artists from YGRATMBOYS.
Throwing it back to a time when DJing was physical and all about turntablism technique, the new album is heavily inspired by ‘80s and ‘90s hip hop and rap, as well as the current rap charts, as we discover in our exclusive interview with DJ GEE. Ever eclectic, the influences on his music stretch from 2Pac and DJ AM, to beyond the barriers of your average hip hop album to country and jazz, DJ GEE tells us.
We spoke to the rapper about The Industry Nightmare, learning Turntablism from DJ Qbert, and working harder than DJ Khaled…
Tell us about your new album, The Industry Nightmare - where does the name come from?
DJ GEE: The name for the album was an idea from my label mate, rapper Tree Dogg MR ATM. It’s all based around our experience of the Billboard Top 10 and the hip hop and rap charts. We’ve targeted these chart tracks and have come up with our own unique versions.
What’s been your favorite memory from making the new album?
DJ GEE: Honestly, the whole process of making it. Everything that goes into getting the album started - from the beats, to our time in the studio, to the remixing of the tracks.
What is your favorite track on the album and why?
DJ GEE: It’s impossible to pick a favorite track on the album, because you can take something away from all of them. Each track has its own vision, realised on the final album.
What sets your music apart from other artists?
DJ GEE: We work as hard as DJ Khaled or harder. YG Records and DJGEETV Records are the best label in the business. All of our music is made independently, without being signed to a major label - so far. Our music is a throwback to the way rap music was founded, based on the four elements of hip hop.
How did you learn turntablism?
DJ GEE: I learned Turntablism from many well known turntablists: DJ Jazzy Jeff, Canadian DJs Skratch Bastid, Sara Simms, DJ Grouch, DJ Dopey, DJ Vekked, DJ Starting From Scratch, and most notably, American legend DJ Qbert from The Invisible Skratch Piklz, Thudrumble, Qbert Skratch University and Rock Steady Crew. I also learned from the late great DJ AM - his way of mixing music, open format, while scratching and using Turntablism inspired me to want to learn and master the same type of style. I also attended Scratch Lab in Toronto, Ontario, Canada to finetune my skills.